Did You Know? Celebrities in the Cannabis Industry

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For a few years now, many stars have been involved in the Cannabis business, with new ones jumping in all the time. I don’t know about you, but I, myself, am very influenced by celebrities and the products that they are representing. When my favorite celebrity partners with a brand, creates their own brand, or posts on social media the new item they are using, it makes me want to start using that item or purchase whatever they are promoting. According to Forbes, in 2021, “…cannabis sales in the U.S. increased 40% … to $25 billion” (https://www.forbes.com/sites/joshwilson/2022/05/25/hollywoods-three-greatest-contributions-to-the-fast-growth-of-the-cannabis-industry/?sh=1980e5e93fbd). Many believe that celebrities’ involvement in the cannabis industry have had a big part in this major jump of sales. You may be thinking, which celebrities use cannabis and are involved in the cannabis industry?

Justin Bieber – Partnered with the California cannabis company “Palms” to sell seven-joint packs.

Lady Gaga – Talked about her use of cannabis in her Netflix documentary for her chronic pain symptoms of fibromyalgia and to help ease the stress she experiences with her major platform in the spotlight.

Mike Tyson – Started his own cannabis brand called “TYSON 2.0” which is a “premier cannabis company.”