December 7, 2022

Did You Know? Celebrities in the Cannabis Industry

Read Time:1 Minute, 33 Second

For a few years now, many stars have been involved in the Cannabis business, with new ones jumping in all the time. I don’t know about you, but I, myself, am very influenced by celebrities and the products that they are representing. When my favorite celebrity partners with a brand, creates their own brand, or posts on social media the new item they are using, it makes me want to start using that item or purchase whatever they are promoting. According to Forbes, in 2021, “…cannabis sales in the U.S. increased 40% … to $25 billion” (https://www.forbes.com/sites/joshwilson/2022/05/25/hollywoods-three-greatest-contributions-to-the-fast-growth-of-the-cannabis-industry/?sh=1980e5e93fbd). Many believe that celebrities’ involvement in the cannabis industry have had a big part in this major jump of sales. You may be thinking, which celebrities use cannabis and are involved in the cannabis industry? 

Justin Bieber – Partnered with the California cannabis company “Palms” to sell seven-joint packs.

Source: Variety

Lady Gaga – Talked about her use of cannabis in her Netflix documentary for her chronic pain symptoms of fibromyalgia and to help ease the stress she experiences with her major platform in the spotlight. 

Mike Tyson – Started his own cannabis brand called “TYSON 2.0” which is a “premier cannabis company.”

Source: Tyson 2.0

Seth Rogen – Started a cannabis brand named “Houseplant.” 

Source: NY Times

Snoop Dogg – Has his own cannabis brand named “Leafs by Snoop.”

Jay-Z – Started a high-end cannabis brand called “Monogram.”

Gwenyth Paltrow – Invested in cannabis based drink and has used cannabis.

Rob Gronkowski – Promotes CBD products in partnership with Abacus Health Solutions.

The list goes on and on … maybe even your favorite celebrity uses cannabis?     

Sources: The Guardian, Herb CEO, Rolling Stone, Insider

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